Nothing added for the sake of it.
Pure is our body wash stripped back to what matters: real liquid soap, without added fragrance.
Made by saponifying tallow and coconut oil, Pure uses the same carefully balanced dual-lye process — combining potassium hydroxide and sodium hydroxide — that gives our body washes their naturally thicker, gel-like consistency.
That process allows us to create the familiar texture of a bottled body wash while keeping the formulation fundamentally different from a conventional shower gel. There is no synthetic surfactant body-wash base creating the cleanse or the lather.
There is also no fragrance competing for attention. Pure was created for those who simply don’t want scent in everything they use — whether that’s a personal preference, a simpler routine, or because they’re choosing to be more selective about what they put on their skin.
No added fragrance. Just real soap, made liquid and formulated for the bottle.
250 ml








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